GHD

Founded in 2001 in Leeds, in the United Kingdom, GHD (an abbreviation of "Good Hair Day"), quickly won over the haircare market, particularly known for its revolutionary high-end hair straighteners. Their reputation is due to a cutting-edge technology that combines ceramic heating elements and constant temperature regulation, a combination that ensures flawless straightening, while minimising potential hair damage. The use of quality ceramic gives the plates a smooth, snag-free glide, ensuring professional results with every use. Beyond its perfection of straighteners, the brand also offers a vast range of other products including hairdryers, brushes, specialised hair products, and accessories. Each product represents the brand's commitments to innovation, quality, and detail. One of the major draws of the brand is its commitment to hair protection. The brand recognises the potential risks associated with hot styling and carefully designs products that offer remarkable results while minimising damage. In this way, the British brand embodies excellence in haircare. Its story is marked by constant innovation, exceptional quality, and the tireless pursuit of perfection.