Anni Lu Women

Chic and soberly coloured, Anni Lu jewellery is rapidly rising in the rankings of beloved Scandinavian brands. Founded in 2013 by Helle Vestergaard Poulsen, the previous creative director of several Danish fashion magazines, Anni Lu reveals creations that are personal and playful by design. Delicately made by hand, the bracelets and necklaces of this Nordic brand highlight 18k gold-plated silver, sparkling crystals, seed beads and also semi-precious stones in bright and vibrant colours. Strongly inspired by marine life, the founder makes it a point of honour to translate this mysterious, majestic world in each one of her jewels. Her bohemian pearls have been seen on all the most stylish necks for the past few summers. Among her iconic pieces, we find her lucky charm, multicolour pearl necklace and seashell earrings. There are so many treasures, all designed in an artisanal way, to be transmitted from generation to generation. There's nothing left to do but slip them on and reconnect with nature.